Derek Jeter say’s he Didn’t Want 50 Cent Repping Frigo Because He’s Too ‘Urban’
0Derek Jeter and 50 cent Beef???
50 Cent has been promoting men’s underwear company Frigo for over a year. We know this because everytime Fif attacks somebody on Instagram he drops an#Frigo hashtag at the end of his message.
Derek Jeter also used to promote Frigo. But the Yankee legend quit the gig, in part because he didn’t want to be associated with 50, who he said was too “urban” for his taste.
Or so claims a lawsuit filed against Jeter by Frigo.
The Swedish company says Jeter had in 2011 signed 3-year deal to be a director of the company and agreed to participate in major publicity events.
But once they brought 50 on board, Jeter allegedly told them he no longer wanted to part of their American branding, and said that 50’s involvement was part of his reasoning.
Frigo says the company lost $30 million in value because of Jeter’s decision to sideline himself, and are seeking $4.7 million from the future Hall of Famer in damages.
It’s unclear how valid Frigo’s specific accusations against Jeter are. But , no matter what, it would seem like another company 50 is involved with has financial problems.
WORDS TAKEN FROM HIPHOPEARLY.COM
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